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Safety media campaigns
To save lives and reduce injuries by preventing traffic crashes, the Wisconsin DOT Bureau of Transportation Safety in partnership with the National Highway Traffic Safety Administration sponsors campaigns that mobilize hundreds of law enforcement agencies throughout the state to increase motorists' compliance with traffic safety laws. The high-visibility law enforcement efforts are combined with effective media campaigns to get more motorists to buckle up, slow down and drive sober.

Click It or Ticket
Safety belt enforcement mobilization
May 21 to June 3, 2012
Click It or Ticket Law Enforcement Action Kit materials for participating agencies:
- Message to participating agencies
- Fact sheet/talking points
- Sample news release
- Sample letter to the editor
- Sample news release announcing enforcement results

Summer Heat
Speed enforcement mobilization
July 2-18, 2012
Summer Heat Law Enforcement Action Kit materials for participating agencies:

Drive Sober or Get Pulled Over
Crackdown on drunken driving
August 17 to September 3, 2012
Drive Sober or Get Pulled Over Law Enforcement Action Kit materials for participating agencies:
- Message to participating agencies
- Fact sheet/talking points
- Sample news release
- Sample letter to the editor
- Sample news release announcing enforcement results
Booze and Belts
Mobilization for drunken
driving and safety belt enforcement
December 7 to December 16, 2012
- Message to participating agencies
- Fact sheet/talking points
- Sample news release
- Sample letter to the editor
- Sample news release announcing enforcement results
Local law enforcement agencies and the Wisconsin State Patrol also will team up throughout the year for special enforcement details that concentrate on areas where speeding, impaired driving and unbuckled motorists are prevalent.
Questions about the content of this page:
Steve Olson, steve.olson@dot.wi.gov
Last modified:
November 20, 2012
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